Brand Experience – Launch Event “24 hours”

At the exclusive “24 hours” event held at Amsterdam’s Wicked Grounds creative space, Fossil introduced two new smartwatches to select members of the press and celebrity influencers like Sara Nuru and Izzy Bizu.

The event focused on emphasizing the characteristics and performance of the two products on display. With features like a pulse counter and an app with healthy recipes, the stylish wrist accessories also function as smart companions throughout the wearers’ daily routine.