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Green Board | LIGANOVA

16-03-2022

Newly established:LIGANOVA now advises customers on sustainability with its Green Board

With a strategic task force led by the Director of Sustainability Phillip Grimm, the specialists for retail experiences are further expanding the area of sustainability. The focus is on climate-neutral retail campaigns and consulting on sustainability strategies for companies in order to make retail more sustainable. DEKRA is the partner – the first projects are already underway.

Stuttgart, March 16, 2022. The goal of the interdepartmental board is to achieve significant improvements in the so-called Triple Bottom Line of all LIGANOVA customers, i.e. a permanent optimization of the economic, ecological and, if necessary, social impact. To this end, the brand & retail experts offer CO2-optimized retail campaigns and advise companies and brands on how to make their appearances and campaigns in retail more sustainable. To this end, LIGANOVA cooperates, among others, with DEKRA, a leading body of experts. Strategic consultations are currently underway for adidas and Nespresso, as well as others, whereby LIGANOVA has been available to advise and steer change processes.

Torsten Dietz, Managing Director LIGANOVA: “With our Green Board, we are making a contribution to creating transparency in and lending credibility to our customers’ sustainability efforts at all levels of the customer journey.” The Green Board started with four experts from the fields of design, production and management under the responsibility of Director of Sustainability Phillip Grimm. The existing team is now being strengthened by Ashley Remus, 33, in her role as Sustainability Manager. The Canadian was previously at GLJ Petroleum Consultants, one of the largest global energy assessment companies and will now enrich LIGANOVA with her expertise. Remus develops strategic roadmaps and concrete guidelines for CO2 reduction for customers, conducts stakeholder interviews, and advises on complex issues.

LIGANOVA’s goal is to become climate-neutral by 2025 and to achieve a 50 percent reduction in energy and mobility emissions by 2023. In customer projects, the company wants to completely abandon the use of PVC by the end of 2022 and generally develop more circular campaigns. The ultimate goal is to achieve the highest possible CO2 reduction and to prove this measurably in the form of a climate footprint for campaigns. Offsetting emissions in other ways is a last resort. In order to achieve a reliable and verifiable change in the CO2 footprint of customer campaigns, the LIGANOVA Green Campaign Cycle® is used; this evaluates the climate footprint of campaigns based on the CO2 emissions during the value-added cycle in order to monitor and control the environmental impact. In the first successful projects, the CO2 footprint, for example, was able to be reduced by 94 percent.

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