LIGANOVA at Euroshop 2023!
We were part of the world's leading retail fair
LIGANOVA at Euroshop 2023!
We were part of the world's leading retail fair
THIS WAS EUROSHOP 2023!
From February 26th to March 2nd, retail key players came together at the world’s leading trade fair Euroshop in Düsseldorf, Germany – so, of course, we were there too! This time, we were excited to present our whole new portfolio of ‘Green Gen’ – sustainable high-end solutions including retail experiences for spaces, campaigns and events that are feasible without compromising on quality or aesthetics. All of that with one main goal: shaping the sustainable transformation of brand & retail experiences together.
We were joined by our LIGANOVA Group sustainability-as-a-service company Code Gaia who are experts in web-based CO2 analysis & measurability for holistic sustainability, transparency and control.
We are looking back at one week filled with inspiration, exploration, knowledge transfer and new, as well as recurring encounters and are happy about everyone who joined our expert talks or visited our Green Gen booth!
OUR FAIR HIGHLIGHTS & EXPERT TALKS
Green Gen Calculator
Our Green Gen Calculator is a CO2 calculation and controlling tool that can be used to determine all the emissions related to store campaigns, store design, exhibitions, or events. This holistic software analyzes all relevant project components with a high degree of transparency and granularity.
Designing Spaces for a sustainable future
TORSTEN DIETZ, Managing Director, LIGANOVA. “Maximum impact – Minimal footprint” gives a brief overview of sustainable store and brand space design that is aligned with brand identity requirements, meets excellence execution standards, engages customers and tells a holistic brand story. More info here.
CO2 Tracking in Retail – Importance & Potentials
MARKUS ADLER, Co-Founder, Code Gaia – Data as a driving force for sustainable transformation: What are the current obstacles and what are the opportunities? Both lie in the availability of trustworthy CO2 data to work in a flexible model. Find out how Code Gaia x LIGANOVA combine the best of both worlds – retail and brand experience as well as holistic CO2 calculation software – to assist retail clients in every stage of their sustainability journey. More info here.
Tomorrow’s design challenges for retail brand design
MICHA KLEIN, Director Brand Space, LIGANOVA – “Sophisticated, striking, sustainable”: What do today’s designers need to know to build meaningful brand spaces that will underline the particular brand promise but still resonate with an ever-increasing sustainability-conscious audience? More info here.
In talk with Elke Moebius
Get more exclusive insights into Euroshop 2023
Elke Moebius is the director of the world's leading retail trade show, Euroshop, so it's safe to say she's on top of all the trends and movements this industry has to offer. In our exclusive interview, she provides us with front-row knowledge of what all to expect at this year's event – well, quite a lot.
