A night made for one precisely crafted spotlight

To celebrate Armani Beauty’s arrival as Principal Partner of the Berlinale, the Berlin International Film Festival, we reimagined the newly reopened Kino International into a cinematic stage, curating an evening that placed Giorgio Armani’s lifelong dialogue with cinema “In the Spotlight”.

The iconic venue served as the backdrop for an intimate dinner and exclusive after-party for 100 celebrated guests, where architecture and light merged into a continuous narrative. A red photo wall, table settings defined by geometry in dialogue and sculptural florals translated Armani’s signature elegance into a physical brand experience.

In a seamless sequence, a live piano performance and contemporary choreography moved in sync with sculpted light beams, anchoring the cinematic spirit within the space.

LIGANOVA was responsible for the strategy, concept, and design as well as the full programming and execution of the event, including the curation of catering, entertainment, and the physical transformation of the space.