Point of Sale Marketing in Retail – Agency for POS Campaigns
As a one-stop partner for sales-effective, data-driven retail solutions we support brands regarding their digital and sustainable POS transformation. We cover the complete value cycle: From the first idea and design, international production and campaign roll-out up to installation and final recycling process. Whatever the project, we ensure a maximum of quality, digital innovation, sustainable knowledge, speed & budget sensibility – with a personalized team that is driven by challenging the status-quo and developing future-proof solutions.
Our Services
– Phygital Window Campaigns & Fixtures
– Instore Campaigns
– Sustainable Retail Solutions
– Digital Signage
– Interactive Product Displays
– POS & Brand Activations
– Customer Journey Solutions (digital & physical)
– Visual Merchandising Guidelines & Training
– POS Marketing Efficiency Programs
Our Skills
– Retail & Sustainability Strategy
– Creative & Digital Conception
(3D, Motion Design, AR, VR & Mixed Reality)
– Content Creation, Data Insights & Software Development
– Design Engineering & Prototyping
– Serial Production & Global Rollout
– Installation & Recycling Services
– Experiential Design & Architecture
– Marketing Communication & Storytelling
“In an increasingly complex world where brand touchpoints are everywhere, customers are looking for authenticity, purpose and orientation.”
Torsten Dietz
Managing Director, LIGANOVA
LUXURY X SUSTAINABILITY
In order to align with progressive values retail campaigns need sustainable solutions. Get an overview of how to create them without compromising aesthetics or quality.
Green Gen
More than 60% CO2 savings compared to an average campaign – With our Green Gen approach, we want to be part of the solution of global CO2 reduction.
LIGAPRODUCTION
Our fully integrated FSC®-certified in-house production hub designs custom-made items, brings prototypes to life, and handles large series productions as well as worldwide logistics.
CreativeStrategy Consulting
A new era of consulting - Combining strategy consulting with a creative mindset and executional understanding.
Tech-supported value chain
The entire value chain is tech-supported by our own cloud-based campaign management software and a powerful backend ERP system, BrandRetail OS. What’s more, our software is directly connected to the client for optimized transparency, efficiency, and reliability.
Selected showcases
Adidas
Stan Smith, Forever
Nespresso
Vertuo Pop
NESPRESSO
Festive Campaign
JELMOLI
Retail Experience Destination
Nespresso
World Explorations
Jameson
Global VM Campaign
NESPRESSO
The Elements
Hermès